Sandy Montag, a 30-year industry veteran, serves as President of The Montag Group. TMG was acquired by Wasserman Media Group in 2021.
Montag represents a wide variety of clients in various fields, including broadcasting, coaching, culinary, and team sports. Clients include John Madden, Bob Costas, Mary Carillo, James Brown, Jim Nantz, Julie Foudy, Mike Tirico, Ming Tsai, Scott Van Pelt, Jeremy Schaap and Tom Coughlin.
Montag served as Executive Producer on numerous documentaries, including Amazon Prime’s “All or Nothing: The Michigan Wolverines,” Showtime’s “Perfect in ’76,” HBO Max’s “Extra Innings from 9/11: 20 Years Later” and ESPN’s “The Class That Saved Coach K,” which aired with the launch of the ACC Network in August 2019.
Montag spent 30 years at IMG, joining the company in 1985. He started as an assistant to John Madden, traveling the country with Madden by train and on the first “Madden Cruiser.” He went on to run IMG’s Clients operations for ten years. Montag developed and launched Ari Fleischer Sports Communications with Ari Fleischer, former press secretary to President George W. Bush after Fleischer left the White House in 2003.
Montag is active in several charities, serving on the advisory boards for Madden Charities, Tom Coughlin’s “Jay Fund Foundation,” Team LeGrand, the Alan T. Brown Foundation and March of Dimes. He also serves on the Sport Management Advisory Boards at Syracuse University, the University of Michigan and NYU, as well as the Advisory Board for the Barclay’s Center in Brooklyn.
Syracuse University honored Montag with Newhouse’s 2019 Marty Glickman Award for leadership in sports media.
The Montag Group is based in Manhattan and White Plains, New York.